showroom design (individuals)
- Showroom | Duals collection
- Location: By AMFI store, Amsterdam
Interior design | production
Individuals collection autumn/winter 2012
In this collection Individuals reacts with passion and force to today’s society with a raw street wear collection, full of references to the city and to a nomadic lifestyle.
"DUALS" refers to the duel between oneself and the outside world, and to the duality between faith and insecurity. Progress and transience are two red threads running through the collection, seeking the answer to the question: "What time could this be?
Young creatives: Floor Arnold / Denise Bink / Tisja Damen / Lotte van Dijk / Wendy Dirksen / Jacqui Frances / Jolijn Friederichs / Jimena Gauna / Michelle Klinkhamer / Merel Korteweg / Jazz Kuipers / Monika Lovas / Martijn Nekoui / Shona Pratt / Jill de Roode / Jessica Schuddeboom / Florian Stoelman / Naomi van der Veer / Sanne Vissers / Astrid de Vries / Shanita de Vries / Kyra Wessel / Anice van Wissen
'Duals' was presented during Amsterdam International Fashion Week, january 2012
showroom design for Individuals
Branding, Exhibition Design, Fashion